Marketing - what a confusing, overwhelming, tedious, boring activity! NOT!

Yes, I know that most career coaches would rather jump off a tall building than do the marketing necessary to grow their businesses, but I’m here to tell you that marketing can be fun! Just as we coach our clients to make friends with change to achieve their career goals, I challenge you to "walk the talk" with your own career coaching business. When you accept that you must work on your business 30% of the time as well as work in your business coaching your clients, you will have more clients to coach!

So why do this marketing savvy blog? I love marketing and I hate seeing career coaches struggle. It is possible to boost your career coaching business ahead of The Coaching Curve - to have a thriving, growing career coaching business - a business where you coach the clients you love - and still have time and money to enjoy your personal life. (Remember - a good coach is a balanced coach!)

This blog is for YOU! I will share what I’ve learned the past five years as a Marketing Trainer and Mentor for career coaches. You may Comment on anything I say - through interactive dialog we can all learn more.

I invite you to contribute your original articles (see Guest Articles) so others can learn more about who you are and what your career coaching is all about. (An added benefit: potential clients who find this blog will see your articles - so include your full contact info in your 2-line bio at the bottom of your article.) Write about what your clients or other coaches want to read - share a personal story or coaching moment (don’t use clients’ real names), offer a "top ten tips" list, discuss a job search strategy - you decide! (I will review all articles for appropriate content prior to posting.) By subscribing to The Coaching Curve, you will know when your article is posted.

I hope you enjoy the Marketing Resources and other freebies on this blog. And take a few minutes to check out what my Endorsed Affiliates have to offer. There’s a ton of stuff at The Coaching Curve to help you build your career coaching business - use it and enjoy!

Let’s get started! Subscribe to my blog to instantly get my newest posts. Use Email Alert to get notice through your email. Use the RSS feed if you want direct desktop updates. Set up your My Yahoo! page to access all your RSS feeds indirectly.

Email your articles - I know there’s an article screaming to escape each and every one of you! Submit one today to enhance your online presence. You’ll be surprised at how quickly you will show up in the search engines for the keywords you sprinkle into your article.

My mission is to make marketing manageable and fun for every career coach. Pick up your marketing momentum while we travel along The Coaching Curve! Hang on for the ride to the top where business success and prosperity can be yours!